IMPACTfox opens up a whole new pathway to gaining visibility on social media
The 3 Key Elements of Social Media Visibility
To guide businesses toward achieving more benefits from social media, IMPACTfox provides a clear view of these factors; The amount of interest that the posts generate, the frequency of the posts, and the number of followers.
Interest Level Rank |
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Activity Rank |
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Followers Rank |
Interest Level Rank |
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Activity Rank |
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Followers Rank |
Raising the overall Impact Score is accomplished by identifying which of the 3 key elements is most in need of improvement. Focusing on that aspect of the social media strategy makes it possible to move the needle ahead most efficiently.
More about the 3 Impact Score Factors
Interest Level Rank
Interest in posts is measured by how many of your followers react in the form of likes, comments, or shares. This value is affected by the post content and whether you created the post in a way that causes people to stop scrolling when your post comes through their feed.
Activity Rank
By measuring where your post count stands each week compared to lots of similar businesses, you’ll be able to tell if you’re getting the visibility your investment needs.
Activity Rank
By measuring where your post count stands each week compared to lots of similar businesses, you’ll be able to tell if you’re getting the visibility your investment needs.
Followers Rank
It’s important to know where you rank among other businesses, so you can know how much effort is warranted to grow followers. In fact, outside of advertising to grow followers, this factor is most likely to increase when the other two are done well.
For more details, see the calculations behind IMPACTfox.
IMPACTfox helps you outperform the competition
By seeing how your social media compares based on each of the 3 key elements, you’ll know which specific area you need to give attention to in your posting strategy for the most efficient path ahead in gaining visibility over the competition.
In addition to your scores, IMPACTfox offers the ability to show the Overall Facebook and Instagram Impact Scores of a competitor you choose. This lets you have a direct one to one comparison of who’s getting the most impact.
Stay tuned with IMPACTfox™